Market Access USA at eyeforpharma Philadelphia

Memo

Unite around a sustainable value model for innovationAccess is now everybody's business. From clinical through commercial, executives must adjust their strategy to the rapidly changing access environment in the USA. We need company-wide appreciation of how RWE can determine better value propositions, we must all align to shifting customer desires to focus on early detection and prevention, and we must consider ourselves in alignment or even partnership with payers. Most importantly, everyone must align to the simple premise that the only way medicines improve lives is if patients can actually access them. For that reason, our agenda contains influencers from a broader group than ever before: patient groups, providers, academia, pharma and industry bodies, we have sourced the ingredients for a revolution in access that delivers a roadmap for sustainable innovation. 4 Essential themes: Ensure patients can access innovation:Hear ICER, MITDIGGs and the National Pharmaceutical Council unpack realistic strategies for a sustainable value model Demonstrate value through evidence:Help your customers distinguish the value of RWE and create the infrastructure Partner with providers:Reframe your priorities through our executive-led IDN panel where they will be setting key priorities where customers want to get to work with you tonight Level up your value strategy with AI:Use outcomes data to create personalized value propositions for providers and discover new working areas to improve quality of care URLs:Tickets: https://go.evvnt.com/547466-0?pid=5569Brochure: https://go.evvnt.com/547466-3?pid=5569 Prices:Pharma Silver Pass: USD 1699.0,Solution Provider Silver Pass: USD 2199.0 Speakers: Chris Leibman SVP, Value and Access Biogen, Robert W. Dubois CSO and EVP National Pharmaceutical Council, Sarah Emond EVP and COO ICER, Anne Heatherington SVP, Head of Data Sciences Institute Takeda, Matt Portch SVP, Sales and Market Access Sunovion Pharmaceuticals, Rj Lasek Vice President, Commercial Operations Takeda, Scott Howell VP and Head, US Market Access, Pharmaceuticals Novartis, Sonal Bhatia, MD VP, North America Medical Lead, Rare Disease Pfizer, Timothy Paine VP, Pharma Strategy and Relations Fairview Specialty Pharmacy, Jacob Jolly Director, Specialty Pharmacy Strategy and Market Access Vanderbilt University Medical Center, Jay Newman Head of US Marketing and Patient Access Spark Therapeutics, Inc., Mark Trusheim Strategic Director MIT NEWDIGS, Melissa Skelton Senior Director, Ambulatory Pharmacy Services Banner Health, Eric Widdbrodt Renal Evidence Strategy Lead AstraZeneca Date and Time: On Wednesday April 15, 2020 at 8:30 am (ends Thursday April 16, 2020 at 5:00 pm) Venue Details: Pennsylvania Convention Center, 1101 Arch Street, Philadelphia, Pennsylvania, 19107, United States